Insights

Q&A with Dial800

Aug 19, 2016

Dial800 is a call performance marketing company that helps their clients optimize their marketing campaigns with over 250,000 memorable Toll-Free Numbers, as well as call tracking and call routing platforms.

We talked with Chris Lowe, Sr. Director of Telecom and Technology, to discuss how Toll-Free Numbers can help a business better reach their target audience, build their brand, make smarter customer service decisions, and maximize their investment.

What does Dial800 do that sets you apart?

Dial800’s specialty is call performance marketing strategies that utilize its four primary products:

With RapidRecall® we maintain the industry’s largest bank of highly memorable Toll-Free Numbers, strategically chosen to help customers remember you and increase your incoming calls (typically by 25 percent or more). CallView360® is our call tracking and analytics software which utilizes custom algorithms and analytical tools to track and record the effectiveness of your incoming calls, producing data that offers a 360-degree view of your campaign. Followed by AccuRoute®, our call routing software which automatically incorporates information about your incoming callers to route each to the best possible call center or agent. Finally, we provide RoundTrip® where we analyze your campaign using even more in-depth analytics, helping you manage media efficiency and performance by integrating call center data into a single report.

Who makes up your customer base?

Any advertisers who uses a phone for a call to action or as vehicle for response. Anywhere from small businesses to major leading national brands across all verticals and marketing channels. 

How do you have an impact on your customers’ marketing campaigns?

We continually give our clients a lift of 25% or more in call volume when using our RapidRecall® memorable Toll-Free Numbers.

We help our current and potential clients understand what will work best  for their specific objective. We educate and give our customers a better understanding of what a memorable Toll-Free Number can do for them.

Why do your customers prefer to use Toll-Free Numbers for their campaigns?

They now know that 800 numbers increase your response regardless of the medium. Our 800 numbers are placed across all marketing channels: Website, TV, radio, print, billboard, social, email, PPC – everywhere their customers are looking.  Our customers have seen an increase in their sales, have been able to grow their brand, and track their marketing ROI using our numbers along with our call tracking and call routing software. 

To learn more about Dial800 visit their website or call 800.700.1987.